BLOCKCHAIN HOLDING
Increasing the market value,
the brand awareness & trust.
the brand awareness & trust.
The company wanted to change their brand positioning. The goal was to increase the market value, the brand awareness, and most important, the brand trust.
The main problem, was their visual identity. There was a huge inconsistency in the entire identity and visual communications. The key challenge was to design an identity that could be transformed into 3 smaller identities.
The main problem, was their visual identity. There was a huge inconsistency in the entire identity and visual communications. The key challenge was to design an identity that could be transformed into 3 smaller identities.
Role: Logo Design, Branding Package
Client: Blockchain Holding
Client: Blockchain Holding
The first step, was to create a visual moodboard based on the information collected from the discovery session.
